Patricia Lamkin
Los Angeles, California
Summary:
Experienced editor, writer
and coordinator, with excellent content development and content management
skills.
Experience:
Disney Publishing Worldwide
Contract Assistant Editor/Asset Coordinator, April – November 2012
Editorial
point for two DPW U.S. magazines: Disney Princess and Disney Fairies, as well
as editorial support for Cars, Disney Junior, and Phineas and Ferb magazines.
- Researched available assets and created flat plans.
- Edited US magazines.
- Wrote original copy, quizzes and photo captions for spreads.
- Tracked and pulled global magazine assets for U.S. publishing team.
- Provided editorial support and/or created content for TV and film tie-in magazines, including Beverly Hills Nannies, Wreck It Ralph and Finding Nemo.
Edit
or create marketing copy in a variety of areas, including holistic health
supplements, kids clothing, theatre, film distribution and character licensing. Have written over 50 entertainment and lifestyle features for six Los Angeles
publications. For writing samples
please visit patricialamkin.com.
- Wrote PR copy, email blasts and social media updates for Balancing the Moon play production.
- Created emails blasts and brochure copy for Midwest Center of Stress and Anxiety.
- Write blog posts for theplaywrightsnotebook.blogspot.com and promote it via social media.
- Contributed DVD copy to artist June Wayne’s multi-media presentation, The Dorothy Series.
- Contributed DVD copy and art for Classic Media/Bullwinkle Studios’ Best of collections.
- Wrote promos, loglines and synopses for Vision Films DVD sleeves and one-sheets
Fishman and
Tobin, Inc.
Contract PR
Associate, May 2011 - April 2012
Created
copy for two Afterschool Awards campaign targeted to kids aged 8-13: Wrote Google and Facebook ads, keywords,
social media updates, and subscriber emails. Generated 1000 Facebook "Likes" in first week of
voting.
Warner
Brothers Advanced Digital
Contract
Project Coordinator, February 2011(short-term)
Researched
developers and tested game apps for WB mobile products. Reviewed apps and mobile sites for
outdated content. Updated reports with daily unique users and downloads
for mobile products.
Disney
Interactive Media Group
Marketing
Coordinator, Disney Online (DOL),
July 2009 to January 2011
Coordinated
projects related to Guest Services, site search/SEO optimization, branded
premium creation, and more.
Provided administrative support, as needed.
- Audited FAQ quarterly to enhance guest experience, editing content for 15 site portals.
- Corrected top 50 failed site search terms each month: boosted keywords, provided rewrites.
- Wrote and/or edited over 400 meta descriptions and title tags for Disney.com sites.
- Created html for hundreds of Disney Channel show, movie, and game pages to enhance Google searches.
- Coordinated sweepstakes: Contacting winners, distributing rules, and collecting legal documents.
- Captured keyword data via Google Keyword Tool and Omniture as part of a web analysis report.
- Coordinated ongoing search optimization to test new meta data on Disney.com search rankings.
- Managed premium order for DOL U Rock promo, including vendor and item selection, budgeting, and product integrity testing.
Contract
Administrative Assistant,
June 2008 to July 2009
Supported
two Marketing teams, DOL and Disney Online Studios (DOS). Hired and promoted in July 2009.
- Distributed DOS contest prizes for Toontown, Pixie Hollow and Pirates of the Caribbean Online.
- Oversaw DOS storage for swag and event props: Organized, distributed swag; inventoried props.
- Facilitated floor-wide office redesign project for six DOS teams and team meeting areas.
- SAP Casual Buyer and Expense Report Proxy for DOS and DOL marketing teams.
- Ordered meals for business meetings.
- Tracked and inventoried invoices for DOS purchases.
- Processed shipments via UPS, Fed Ex and DHL.
- Coordinated courier pick-ups and drop offs.
Related Experience:
Play
Producer, September -
November, 2011
Wrote
and produced Balancing the Moon, a full-length screwball comedy. Created
budget; booked and coordinated audition and rehearsal space; posted and
scheduled auditions; hired director, stage manager, light board operator and
composer; shopped for period props, furniture, and costumes; created marketing
materials, Facebook page, email blasts and social media updates; wrote First
Person PR piece for LA Stage Times.
Playwright, 1993 to Present
Eleven plays written, all produced, one
published by Youthplays. Member of The
Alliance of Los Angeles Playwrights, and The Dramatist Guild.
Jay Ward
Productions, Inc., November 2001 to July 2004
Assistant to
Tiffany Ward
Answered
phones and emails, coordinated meetings and managed office. Reviewed character design proposals for licensed products in development; responded to usage requests for Jay Ward
properties.
Vision
Films
Distribution
Coordinator,
January 2001 to October 2001
Maintained
art assets, video library and producer files; wrote copy; assembled marketing
kits for film markets.
Computer/Internet Skills:
Computer/Internet Skills:
Operating Systems: Windows Professional, Vista and XP; MAC OS X.
Word Processing and Databases: Microsoft Office Suite, Excel, Outlook, ACT, File Maker Pro.
Marketing/SEO Tools: Google Adwords, Streamsend, KANA, Omniture, DNS Request Tool.
Graphic Design: Power Point, Photoshop, Microsoft Publisher, SnagIt, and Grab.
SAP: Casual buyer, expense report proxy and travel proxy.
Social Media/CMS: Facebook, Twitter, Flickr, iPage, Blogspot.com, basic html and wiki editing.
Education
M.F.A. Acting, University of Southern Mississippi, Hattiesburg, MS, 1989
B.A. Theatre, Millsaps College, Jackson, MS, 1985